Remember that post about looking up the SEO of a site when someone shares it? Well, it was a facesitting site 🙂 A former client is looking to launch a new site and I figured I’d do a review, put together some suggestions (definitely some facesitting seo) and share them with her while capturing the approach for my fellow rantrs 🙂
Facesitting SEO Opportunities
- Content
- Updates for SEO
- Even though the site is under construction, now is the time to start building search relevance. Search can take up to 6 months to really get going so the earlier you start, the better!
- Images
- All images have keywords as part of their alt tags, so this is great!
- Target Keywords
- There maybe an opportunity to target higher volume keywords within the facesitting niche. It appears “facesitting mastery” is a target keyword but no one searches it through google. Now if the strategy behind this to target and “own” a keyphrase, this is a good one to target but the trade-off is no traffic until it is branded and more people start using it
- I would lower the priority of targeting this keyword to go after higher volume keywords like “facesitting femdom” which gets over 2,000 searches and doesn’t have as many competitors as other keywords. I’d suggest doing a thorough keyword analysis to spot the high traffic, low competition keywords to target.
- Updates for SEO
- Sitemap
- Site does not currenly have a sitemap. The robots.txt has a commented out reference to one as it doesn’t exist yet.
- Robots.txt
- Once a sitemap exists, the robots.txt should be updated to reference it
Initial Thoughts On Pre-Launch Marketing
- Frequent updates
- Google loves sites that add content frequently, especially when rich in images and text! The more updates, even before the site launches, the better your search penetration will be
- For facesitting seo, target “facesitting stories” as a keyword
- It has over 2,000 searches per month, contains the core keyword of facesitting, and has very little competition! It also ties in with your launch updates as more facesitting stories get added to the site as you make more and more updates in advance of launch. You’ll rank in no time!
- You’ve got a great base of seo to start with, I can see some additional opportunities, like having a sitemap.xml that I’d recommend launching sooner rather than later and do additional keyword research so we’re targetting higher volume keywords. “facesitting mastery” is a keyword targeted a number of times through the site but it doesn’t have any searches yet. Great as part of a strategy to “own” a keyword in google (which you and your partners are the only results), but I think we could also target higher volume keywords as well to grow new traffic
- It has over 2,000 searches per month, contains the core keyword of facesitting, and has very little competition! It also ties in with your launch updates as more facesitting stories get added to the site as you make more and more updates in advance of launch. You’ll rank in no time!
- Capture emails
- Email is the most reliable way to maintain contact with your followers. Collect their emails and send them personal notes! This is simple and easy to setup – many email systems (like mailchimp and mailerlite) are free up to a certain number of subscribers
- Generate inbound site links
- Reach out to others in the space and share content, articles that they would find valuable. We’re not looking to exchange links here, we are looking for them to appreciate the value of the content you’re giving them enough to link to your site
- Press Releases
- This is an interesting niche with a unique appeal. Adult media will gobble up the press releases and generate a ton of inbound links. Mainstream media might as well! Especially from the female empowerment angle…
- Site directories
- While the value of a site directory from a search engine perspective isn’t as powerful as it used to be, in a niche like facesitting, these sites are often where users will make the connections
- The dark web
- Have a presence on the dark web. People can be shy of what they like. Having a presence on the dark web will give those users piece of mind. It would be a shame for those users not to find you
- Affiliates
- Facesitting is a smaller niche with passionate participants. Nurture and grow an affiliate network and I feel you should be able to grow a large supply of traffic!
- Be careful with Social
- The landscape of social media is changing for adult themed content. Facebook/IG has always been careful with their content policies and now that Twitter has been forced into a censorship role, they have become much more aggressive in banning accounts. That means they can turn your accounts on and off at will
This is a first pass at some of the opportunities, now sure what your thoughts are or if they are inline with what you were thinking. I think could really help launch and grow sales!